The firm immediately started generating results, prompting Chief Executive Officer Mary Warlick to say, “The Rosen Group has done more for the visibility of The One Club in one day than any other PR firm we’ve hired has attempted in one year.”

Building buzz around The One Club’s signature events, The Rosen Group secured a steady stream of press coverage, including:


  • Increased the profile of Mary Warlick, Chief Executive Officer of The One Club, offering commentary on industry issues in The New York Times and other outlets.

  • For The One Club Creative Hall of Fame Awards, garnered a two-page spread in Adweek as well as coverage in Advertising Age and The New York Times

  • For The One Show, secured extensive national and international media coverage with more than 23 million media impressions.

  • Additionally, The Rosen Group has promoted a fundraiser for upcoming One Club documentary “The Alchemist, its first publishing book venture (“Brand Apart” by Joe Duffy), The One Club’s Education Festival, an ESPN Retrospective at its headquarters and the Online Publishers Association—a collaboration with the New York Public Library.