Shawna Seldon is Senior Vice President for The Rosen Group. Always one to think beyond conventional routes and with a gut for what news producers and editors want to see, she has developed publicity programs for clients including Radar, PEOPLE, Ladies' Home Journal, Mass Appeal Magazine, Smithsonian and Filter Creative Group, and has directed campaigns for magazine launches such as Budget Living and New Beauty. She has organized high-wattage press events from a briefing for Air & Space at the Russian Embassy in Washington DC, to toasts for celebrities such as Adrien Brody and Sharon Osbourne.

Shawna manages public relations outreach for clients such as the American Wind Energy Association, International Fund for Animal Welfare, and sustainable technologies including Cibus, a San Diego-based biotech firm. She also leads accounts such as Terra.com, as well as projects for book authors including environmental journalist Eugene Linden, ocean activist David Helvarg, and auto industry expert Charlie Hughes. With an attention to detail and organization, Shawna gets top results for any publicity program.

In 2003, Shawna was named to PR News' list of "15 To Watch." In 2005, she was named to the Board of Publicity Club of New York, where she secures panelists from the media industry for PCNY's monthly publicity luncheons, including top tier television producers and magazine editors.

Before joining the Rosen Group, Shawna worked for Porter Novelli International on Consumer Healthcare accounts. She was involved in programs including The American Cancer Society's "Great American Smokeout."

Shawna graduated with high honors from the University of Florida with a bachelor of science in public relations and a minor in business. She volunteers for The Nature Conservancy, The Fresh Air Fund and Big Brothers/Big Sisters.